David Frey - The Small Business Marketing Bible 2003 (312 Pages)

Ngày: 11-09-2014

This manual is designed to provide information in regard to the subject matter covered. It is sold with the understanding that the publisher and authors and advisers are not rendering legal, accounting or other professional services.  
It is not the purpose of this manual to reprint all the information that is otherwise available to authors, printers and publisher but to complement, amplify and supplement other texts. For more information, see the references throughout the text.

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  1. David Frey - The Small Business Marketing Bible 2003 (312 Pages)

    pdf 312 trang | Xem: 11652 | Download: 0

    This manual is designed to provide information in regard to the subject matter covered. It is sold with the understanding that the publisher and authors and advisers are not rendering legal, accounting or other professional services.  
    It is not the purpose of this manual to reprint all the information that is otherwise available to authors, printers and publisher but to complement, amplify and supplement other texts. For more information, see the references throughout the text.

  2. How To Write A Business Plan - Nolo

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    Here is a book designed to help you write a first-rate business plan and loan application. How to Write a Business Plan contains detailed forms and step-by-step instructions designed to help you prepare a well-thought-out, well-organized plan. It shows you how to apply proven financial and business planning techniques usedby traditional lenders and investors to your benefit. Coupled with your positive energy and will to succeed, this book shows you how to design a business plan and loan package you will be proud to show to the loan officer at your bank, the Small Business Administration or your Uncle Harry.

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    While creating a growth business can be exhilarating, many entrepreneurs—especially those starting a  company for the first time—donʼt pay enough  attention to some core issues surrounding the  financial management of their businesses

  4. 7 Hidden Psychological

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    From the ancient times to current day - stories continue to hold readers and listeners spellbound. There is nothing better than a good story. It works almost like magic. You can give people information and motivate using stories without having the barriers that come up normally. This is a seldom used copywriting technique that work wonders for your bottom line.

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    To invest successfully over a lifetime does not require a strato- spheric IQ, unusual business insights, or inside information. What’s needed is a sound intellectual framework for making deci- sions and the ability to keep emotions from corroding that frame- work. This book precisely and clearly prescribes the proper framework. You must supply the emotional discipline.

  6. What Business Leaders Can Learn from the World of Rock and Roll

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    What can business leaders learn from rock and roll? It’s a question that appears simple, yet it proved to be extraordinarily complex. The answer started as one that was entertaining (to us, and we hope to you), yet it yielded highly educational principles.

  7. Customer Relationship Management - CRM McGraw Hill

    pdf 178 trang | Xem: 3688 | Download: 0

    In one sense, managing customer relationships is as old as the hills. Kristin Anderson’s grandfather operated a grain elevator in a small town in Minnesota. Carl T. Anderson knew every farmer by name. These were his customers ... and his neigh- bors. He knew the names of their families, where they went to church, and whether they or their parents or their parent’s par- ents had immigrated from Norway, Sweden, Germany, or Finland. He knew which farmers would produce the best grain regardless of the weather and which farmers where struggling just to make a go of it. And he knew how important it was to stay connected to all of them.

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