Xây dựng kế hoạch truyền thông
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The Fast Forward MBA in Finance - John A. Tracy
The Fast Forward MBA in Finance - John A. Tracy. This book is for business managers, as well as for bankers, consultants, lawyers, and other professionals who need a solid and practical understanding of how business makes profit, cash flow from profit, the assets and capital needed to support profit-making operations, and the cost of capital....
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Marketing, Planning And Strategy
Over the years marketers have been presented with a series of philosophical approaches to marketing decision making. One widely used approach is the marketing concept approach, which directs the marketer to develop the product offering, and indeed the entire marketing program, to meet the needs of the customer base. A key element in this approach...
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Marketing Branding - Defending the Brand - Aggressive Strategies for Protecting Your Brand in the Online - "Leading brands and the intellectual property of successful organizations are increasingly falling victim to hostile tactics from unscrupulous businesses. Unwanted brand associations, product piracy, and other forms of online brand abuse...
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Managing Your Business with Outlook 2003 for Dummies
This work shows readers how to use Outlook as an effective and powerful solution for managing and organizing e-mail messages, schedules, tasks, notes, contacts, and other information as they are specifically applied in a business setting. It discusses managing and maintaining current customers and how to control customer interactions. This title:...
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Trong ñiều kiện hiện nay, khi hàm lượng vàng của tiền tệ không còn có ý nghĩ thiết thực ñối với việc xác ñịnh tỷ giá hối ñoái, hệ thống tỷ giá cố ñịnh dưới mọi hình thức ñã bị tan vỡ, tỷ giá trên thị trường thế giới biến ñổi mạnh mẽ, sức mua của tiền tệ của nhiều nước giảm sút...
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Giáo trình phân tích hoạt động kinh doanh 2
sự tác động của các nhân tố mới chỉ là quá trình “định tính”, cần phải lượng hoá các chỉ tiêu và nhân tố ở những trị số xác định với độ biến động xác định. Ðể thực hiện được công việc cụ thể đó, cần nghiên cứu khái quát các phương pháp trong phân tích kinh doanh. 1.2. Các phương pháp phân tích kinh doanh 1.2.1. Phương pháp so sánh So sánh là một...
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Giáo trình trình bày về hối đoái, thị trường hối đoái, kinh doanh ngoại tệ, và phương tiện thanh toán quốc tế như hối phiếu, cheque, thẻ thanh toán, và cuối cùng là phương thức thanh toán quốc tế.
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Giáo trình phân tích hoạt động kinh doanh
Phân tích hoạt động kinh doanh (Operating activities analysis) là môn học nghiên cứu quá trình sản xuất kinh doanh
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Learn the Principles of Business Writing
Having grown up in a multicultural and multilingual environment, language has always been the best way for me to make sense of myself and the world. I love the raw power, elegance and versatility of language, and not a day goes by in which I don’t play or work with words. Looking back, it seems only natural that my passion has become my profession.
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Giáo trình phân tích kinh doanh trình các khái niệm liên quan đến công việc kinh doanh và đưa ra những giải pháp cụ thể trong từng trượng hợp.
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Katz & McCormick 2000 The Encyclopedia of Trading Strategies
Katz & McCormick 2000 The Encyclopedia of Trading Strategies - The Encyclopedia of Trading Strategies is for traders who want to take the next step to consistently profitable trading. The authors--themselves seasoned veterans of the futures trading arena--pinpoint the trading methods and strategies that have been shown to produce market-beating...
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Kaplan Professional - Financing Secrets of a Millionaire Real Estate Investor - 2003
Kaplan Professional - Financing Secrets of a Millionaire Real Estate Investor - 2003 - America's real estate market remained robust even during the recession of 2001-2002, and demand is expected to increase. Research reveals that consumers are jumping on the real estate bandwagon like never before, both as investors and as homebuyers. Financing is...
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Kaplan - The Business Start Up Kit
Kaplan - The Business Start Up Kit - Steven D. Strauss, one of the nation’s foremost authorities on small business, has developed an easy-to-read compendium of everything an aspiring entrepreneur needs to start and succeed in business. He explains what works, and what doesn’t, while giving entrepreneurs scores of tips and hints.
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Just 1% The Power of Microtrends
Just 1% of people can create a new market for business, spark a social movement, or effect a political change. Here, Penn (one of the world’s most highly regarded pollster) and Zalesne (social-change expert) introduce you to this compelling idea of microtrends, and their assertion that the culture is formed by the push and pull of small trends that...
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Giáo trình lập kế hoạch kinh doanh
Bạn muốn thành công trong thương trường. Bạn cần có kỹ năng lập kế hoạch trong kinh doanh. Tài liệu này sẽ giúp bạn làm điều đó
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John Wiley & Sons - The 7 Irrefutable Rules of Small Business Growth - 2005
John Wiley & Sons - The 7 Irrefutable Rules of Small Business Growth - 2005 - Starting a small business and making it a success isn’t easy. In fact, most small business owners don’t get rich and many fail. This book presents the straight truth on small business success. It doesn’t offer cure-alls for every small business. Instead, it outlines real,...
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Insider's Guide to Trading the World's Stock Markets
Insider's Guide to Trading the World's Stock Markets - The stock market is no longer a members only field game of stockbrokers playing the market. Like so many other industries, the Internet has changed the market and the way we do business. With the click of a button, the average individual now has access to the same information and facts that...
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